BALKA
Concept Hostel
From the old English "BALCA", which means (Stop short) short stop.
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Balka is an ideal minimalist hostel to enjoy a few days in San Miguel de Allende, Mexico. It is an accessible accommodation concept with minimalist, modern and simple facilities, based on Japanese architecture.
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According to its archetype, he likes to help and protect others: he projects generosity, protection and trust.
He constantly communicates his willingness to help others, conveys empathy and inspires tranquility, stability and security at all times. He is creative and a minimalist design lover; he likes spaces with neutral and monochromatic colors.
The branding is timeless, simple, it refers to the philosophy "Less is More", it is youthful as its main market.
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The logo design is a vertical composition that combines different typographies, proposing a different and unusual image.
BRAND:
BALKA
YEAR:
2019