Returning  to the origins.

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Xichú is a brand of 100% organic products, made by herbalists who believe in natural beauty, personal care and health, supervising every detail and natural combination.

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The concept of the brand is based on returning to the origins of Mother Earth, the well-being and the use of natural and organic ingredients. We combine a palette of earthy colors alluding to nature, creating a clean appearance.

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The isotype is a design that fuses the typography and illustrations of plants, thus giving a fresh image of well-being and care.

The containers were protagonists in the design of the brand, transmitting luxury and a sense of technology in alternative medicine.