Returning to the origins.
Xichú is a brand of 100% organic products, made by herbalists who believe in natural beauty, personal care and health, supervising every detail and natural combination.
The concept of the brand is based on returning to the origins of Mother Earth, the well-being and the use of natural and organic ingredients. We combine a palette of earthy colors alluding to nature, creating a clean appearance.
The isotype is a design that fuses the typography and illustrations of plants, thus giving a fresh image of well-being and care.
The containers were protagonists in the design of the brand, transmitting luxury and a sense of technology in alternative medicine.